Design Mechanics | Vernacular wins! How Regional Advertising is Increasing Consumer Reach

By |2020-01-23T07:44:57+00:00January 21st, 2020|Categories: Digital Marketing|Tags: , , , , , |

Desi khana or desi gaana gives us a feel like no other! It is no surprise that we find an instant connection with any local advertising material. Living in the biggest diverse nation in the world, where over 30 languages and 1600 dialects are spoken, the power of vernacular advertising just can’t be ignored! Low-cost data [...]

How Is Digital Marketing Beneficial For Your Business

By |2019-11-29T12:14:11+00:00March 24th, 2018|Categories: Digital Marketing|Tags: , , , , , |

Technology is evolving and there is an exciting change in the air for those involved in marketing tactics. Businesses, small, medium or big, everyone is trying to keep up the pace with the changing trends and stay with the flow. The society is not what it used to be ten years back. Now we live [...]

The Impact Of Google Pigeon On Local Businesses

By |2019-11-29T12:11:27+00:00May 25th, 2015|Categories: Digital Marketing|Tags: , , |

Google Pigeon is one of the latest algorithms launched by Google. But before going into the details of that, let us first understand what exactly an algorithm is. According to the ‘Internet Live Stats’, there were more than one billion active web sites, as of September 2014. This makes the task of sifting through all [...]

How To Remove Unnatural Links In An Effective Manner

By |2019-11-29T12:39:26+00:00December 8th, 2014|Categories: Digital Marketing|Tags: |

Unnatural links can severely damage your website’s rankings and may even result in penalization by Google. So what exactly are unnatural links? According to Google Quality Guidelines, unnatural links are defined as ‘links that weren’t editorially placed or vouched for by the site’s owner on a page.’ Unnatural links is a violation of Google guidelines and that [...]

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