Influencer marketing is a trending social media trend which has proved to be a boon for many businesses. Organisations often collaborate with an influential person (especially in their respective fields) to promote their products, services, or campaigns. A combination of old and new marketing tools, it blends the idea of celebrity endorsement and places it into a modern content-driven marketing campaign.
Streamline your marketing plans
The Influencer marketing platform is effective only if you choose the right influencer and channel for your business.
The 3 Rs of Influence:
Relevance
An audience and content that aligns
with your target market.
Reach
The number of people that will form
the influencer’s follower base.
Resonance
The potential level of engagement
with an audience relevant to your brand.
According to a 2019 survey, the top five most strategically important social media channels for influencer marketing are:
If you are looking for the top Influencer marketing companies to curate your SMM campaigns according to your business requirements, look no further.